Apical Consulting review: Taking money, under false advertising

In April, I signed up with a done for your private label ecommerce. With the company Apical ecommerce. I chose the silver package that advertised 2 winning products, return on investment or money back. Amazon store up and running in 4 months. It's been 6 months, going on seven. The great winning product they came up with, is a muslin swaddle blankets. That can be found by multiple sellers on Amazon. Apical won't call on the phone, won't answer simple questions. All answers are very broad. I'm supposed to get 2 products, apical tells me, that the blankets are in different colors. So that counts as my 2 products. Apical sends me an invoice asking for over 30 thousand for inventory, no price per unit or quantity. I have already given apical 66 thousand for silver package. And 8 thousand to cover inventory, for a total of 75 thousand. It turns out that the 75 thousand cover nothing. Apical uses predatory and amended contracts. The sells team make it seem as though the quicker everything is signed, the money will roll in. After sending money, it can be weeks to receive anything from apical. When I found out the true numbers, cost of inventory, apical fees, Amazon fees, taxes. It's mathematically impossible.

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