Idearc review: yellow pages auto renewal 2

My son, too, was victim of IDEARC'S Yellow Pages advertising contract. He made an ORAL contract with their sales rep for a one-year-ad. He informed them on the phone that he'd been wasting his $ on the ad, which had produced 0 results. He paid the bill in full 6 mos early. He told them not to re-print the ad. As this contract departs from the industry standard, he never read the small boilerplate clause in the contract giving IDEARC the right to either continue or not, without notice, at their whim, but places all the burden on the buyer to cancel in writing. They claim that they have no record of the verbal cancellation. They also claim to have sent a communication late last year giving him a copy of the ad and the opportunity to "opt out". Never happened. I've reported this to the Dept of Consumer Affairs, and I encourage everyone else to do the same. They'll start a class action suit if enough complaints are made. PLEASE COMPLAIN TO CONSUMER AFFAIRS!