I have been smoking next blue for 5 years. Never have had a problem till now. The last 2 packs I have bought with in the first 3 smoke I have pulled out of the pack have a smoke from both packs with a split right down the smoke from the middle to the filter an I haven't sat on or put anything on the pack to cause this. It's a little upsetting with the price of the smokes now a days I expect quality cigarettes