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Misleading survey site! I decided to check this site out after a legitimate review page listed npd as trustworthy for taking surveys with valuable incentives! After filing the personal info, taking the test and a first survey, they had me play a game (looked like flash player content) where I was a passive viewer, a pinball dropped through a slot to land on a points spot. I reviewed the chart of points which show that the points were good for prizes...hmmm, so let's see what I won...npd's prize site is known as sweepland where I was redirected to, showing a gallery of possible prizes to bet on, so I didn't receive anything for the points! There were no references to any realistic expectations at that point, no odds of winning presented on the prize gallery page and no way of knowing whether this was for real or computer generated (how would you know?) so I did a search and saw several forums denouncing this survey site for just that reason, many who commented related how their mass accumulated points won nothing for years!
I've been a NPDOR survey customer for many years. I've rarely ever went for one of the prizes, but instead saved my points for gift purchases - however that has changed and now you can save your points for actual gift cards which is something I prefer anyway. I believe the reason they didn't give any "odds of winning" in the bidding section was that it was completely dependent on how many folks spent points bidding on a particular item which would be constantly changing - but this is a guess on my part.