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4.2 3 Reviews 42 Complaints
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Pure Gold Jewellers Reviews 45

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1:10 am EDT
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Pure Gold Jewellers Absolutely dishonest pricing

The customer experience is average. However, the problem with this store is the discriminatory and ad-hoc pricing on their jewelry items when compared with pricing around the in other shops in the Emirates. When complaints about the overcharge, the customer care takes its own sweet time to respond and refuses to give a break-up of the pricing involved. Given their pathetic and 3rd grade rating, they have marked their shop as "permanently closed" for Google Reviews. This reflects the dishonest nature of their business with the intent to loot unsuspecting travelers transiting through Abu Dhabi, who rely on the reputation of the Emirates for respectable and honest business dealings. I request the authorities in the Emirates to take a closer look at the business dealings of this egregiously dishonest company and take suitable action.

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Pure Gold Jewellers - Overcharged for gold in PureGold at Abu Dhabi Airport

On 28 Jul 2024, I visited Pure Gold shop in Abu Dhabi airport at terminal C. I really wanted to buy a gift and surprise my family. The sales person mentioned that they offer the best prices and purity. There is no way we get the same purity in India. I did buy 2 items with them, trusting them completely. They gave me tips to save 10% and I had to run to a...

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Pure Gold Jewellers They charge me extra $830 US

They chage me $830US and when i realise after 10 minutes i went back but there manager says we can't take back. We don't have have any authority and which type of manager they have i email them and they just making me go round and round on email they want me to send gold back from Australia that is not possible I told them this thing again and again but they don't care.

Why didn’t your manager take gold back at store when I was there for 12+ hrs at Abu Dhabi airport I told him take the gold back he admit he miss lead us and sale gold for extra $$$ but he doesn’t have authority to take gold back.

Recommendation: Naver buy any thing from them are doing fraud with every one.

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Update by shagufta farid

Your company is [censored] keep telling me to take 15% back why i will go that i am not happy with that i will put that video on very social media because you guys are keep taking people money and meking them fool if you want solve then give my money back and don't tell me to remove this post i want remove untill i get my money back

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Annie786
Melbourne, AU
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You guys keep letting me to take 15% of what i paid give you guys charge me 50% extra that day gold price was AED 225 your manager chage me AED 425 and you want me take only 15% not i am happy to take give my money back 40% what i paid and i will remove this post but if you can't help me i am not removing anything.

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Pure Gold Jewellers Complaints 42

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1:23 am EDT
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I am writing to express my deep dissatisfaction with a recent purchase I made at your Abu Dhabi Airport branch. My experience was both disappointing and concerning, and I feel compelled to bring it to your attention. During my visit, I noticed a significant discrepancy in the pricing of gold. I was charged almost double the actual price, which is not only...

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Pure Gold Jewellers Overpricedor nearly double charged for the gold purchased

Hi Manager "Network Pure gold Jewellers",

I have purchased a gold chain and a bracelet, total weight (12.18 gm and 6.66 gm) 18.84 grams on 24th September, 2024.
This costed me a total of 11,308 AED. And after calculating per gram price for 22K is costing me 600.45 AED.

I went through the Abu Dhabi gold prices online and it shows the price as below:
22K gold: AED 295.25 per gram
This shows that I have been doubly charged for the gold I bought.

Apart from this the sales person also told me that if I use my credit card, I will get an extra 7% discount which also I didn't received.

I am also sending the bills and receipt, please return my money as soon as possible to the credit card I used.

Please find the attachment.

Regards,
Ashish

Claimed loss: $1500/-

Desired outcome: Return the money to the credit card used for the transaction.

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9:11 am EDT
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Pure Gold Jewellers Collected double the amount for the gold I purchase

On SEP- 15th I have purchased 24.15 gms of gold bangles in abu dhabi airport terminal A during transit .Attached customer bill copy for same. Amount of 24 gm gold will be within between 7800 to 7900 but I have charged double the amount 14498 AED I had trusted and in hurry of transit and in happiness of buying gift for family I didn't cross verify amount he charged me this is ridiculous and can't be accepted that too happening in middle of the airport where they follow all rules

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M. Pfeffer
Sep 18, 2024 5:31 am EDT
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Looks like Pure Gold Jewellers at the airport hit you with quite the surprise! You were in the transit rush and trusted the process, but that double charge? Yikes! You’d expect better, especially in such a regulated spot like the airport. Time for them to explain how 24 grams turned into nearly double the price.

Is Pure Gold Jewellers Legit?

Pure Gold Jewellers earns a trustworthiness rating of 98%

Highly recommended, but caution will not hurt.

Our conclusion: Pure Gold Jewellers stands out for their exceptional legitimacy, according to ComplaintsBoard’s detailed analysis. This highlights Pure Gold Jewellers's reputation as a trustworthy leader in their field. Customers can rely on Pure Gold Jewellers's services, assured they're dealing with a highly reputable and fully legitimate company.

We found clear and detailed contact information for Pure Gold Jewellers. The company provides a physical address, 34 phone numbers, and 2 emails, as well as 5 social media accounts. This demonstrates a commitment to customer service and transparency, which is a positive sign for building trust with customers.

By resolving 85% of 42 negative reviews, Pure Gold Jewellers is demonstrating its dedication to customer satisfaction and effectively addressing customer issues. While there may still be some practical problems that need to be addressed, such as long wait times or unhelpful responses.

The age of Pure Gold Jewellers's domain suggests that they have had sufficient time to establish a reputation as a reliable source of information and services. This can provide reassurance to potential customers seeking quality products or services.

Pugold.com has a valid SSL certificate, which indicates that the website is secure and trustworthy. Look for the padlock icon in the browser and the "https" prefix in the URL to confirm that the website is using SSL.

Pugold.com has been deemed safe to visit, as it is protected by a cloud-based cybersecurity solution that uses the Domain Name System (DNS) to help protect networks from online threats.

Pugold.com appears to have online shopping features, it's important to know that the platform supports an extensive range of payment methods, making it convenient and easy to complete your transaction. The payment procedure on the website is also relatively simple and straightforward, ensuring a smooth and hassle-free experience for buyers.

However ComplaintsBoard has detected that:

  • No reviews for pugold.com on popular sites. Be cautious and do additional research. Look for information about the Pure Gold Jewellers and be careful with personal information or transactions.
  • Pugold.com has relatively low traffic compared to other websites, it could be due to a niche focus, but could also indicate a potential lack of traffic and popularity. The pugold.com may offer a niche product or service that is only of interest to a smaller audience.
  • Pure Gold Jewellers protects their ownership data, a common and legal practice. However, from our perspective, this lack of transparency can impede trust and accountability, which are essential for establishing a credible and respected business entity.
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6:17 am EDT

Pure Gold Jewellers Double for gold in PureGold at Abu Dhabi Airport terminal A

On SEP- 15th I have purchased 24.15 gms of gold bangles in abu dhabi airport terminal A during transit Attached customer bill copy for same.

Amount of 24 gm gold will be within between 7800 to 7900 but I have charged double the amount 14498 AED could you please check and update me on the in correct billing and revert back amount at earliest on the attached bank copy

I have sent mail to [protected]@puregold.com

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E. Johns
Sep 18, 2024 9:09 am EDT
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It sounds like there was a serious overcharge on your purchase at Pure Gold Jewellers, especially when the amount charged was nearly double what you'd expected. Hopefully, they get back to you quickly after reviewing your email to correct the billing and issue a refund. It’s good that you’ve already sent them the necessary documentation. Now it’s a matter of them acting promptly to resolve the issue.

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On July 15, 2024, while I was at Abu Dhabi airport, I thought of buying a special gift for my kids and visited the Puregold shop. I asked the sales manager about a gold chain, and he assured me that they offered the best prices in the market. He showed me the chain and pendant and mentioned that it was the best deal of the day. I made the purchase, but when...

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On 16 June 2024 while I was at Abu Dhabi airport I decided to roam a little and came the Pure Gold shop. While looking for jewelry when I asked the salesman about the rate of 22carat gold he told it is Near to 6200 in INR. He conveyed to me this value in INR as I am an Indian. Thinking of it as a good deal I bought some selected jewelry. After buying when I...

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Pure Gold Jewellers Pure Gold charged me extra AED 5575 (usd 1519)

I bought chain necklace and bracelet from Pure Gold in Abu Dhabi Airport. I realized they charged me double than the actual gold price when I was about to board to flight. They charge me extra AED 5575 (usd 1519) and when I called them they said that they can not do anything and dont have any authority, and they asked me to raise a complaint to their customer service. The customer service is also not responded. How come they sell gold higher than market price. I want them to refund it fully since it is kind of scam/fraud. Also, it is not mentioned the making charges, so basically you just increase the price by ourselves.

Claimed loss: 5575 AED

Desired outcome: Refund AED 5575

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Update by Tety
Jun 12, 2024 8:01 am EDT

Hi,

I am really disappointed with their response and how they do such fraudulent scams with their customer. I want a full refund immediately. They said that this is a unique design, but they did not provide a complete breakdown of gold price per kq and making charges. In case of no appropriate action, I shall reach out to the appropriate authority in UAE and Indonesia. Stop doing such scams with your customer.

Update by Tety
Jun 10, 2024 3:13 am EDT

Hi,

I have sent email to customercare@pugold.com but have not received any reply.

Please respond it as soon as possible.

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9:37 am EST
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Pure Gold Jewellers Changed me an extra 699 euros?

Hi, on my flight from India to Abu Dhabi, I purchased a diamond pendant from pure gold and because I wasn't able to connect to the Internet, I asked them what the conversion price was. The pendent was 1399 and I assumed they just charged me for the pendant ( around 520+euros) and the chain, but turns out they charged me an extra 699 euros on it. And I don't know why?. Even with the VAT, or taxes nothing accounts to 50% increase of bill in mu purchase. I feel cheated and really Disappointed as i believed the sales people to be trustworthy enough. I need my money back.

Desired outcome: Need my refund or the amount of 699 AED

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I hope this email finds you well. I recently made a purchase of two gold chains at the Pure Gold store located in Abu Dhabi Airport. Unfortunately, I am writing to express my dissatisfaction and disappointment with the entire purchasing experience. Upon closer inspection, I discovered discrepancies in the information provided to me -> The salesperson...

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On 12th November 2023 I purchased a gold bracelet in Abu Dhabi International airport from Pure Gold (ABU DHABI DUTY FREE KIOSK T3). The salesman told me that its weight is 11.5 gm and the price told by him seemed ok to me and I paid 2689 AED by my credit card from India. At that time I was not given invoice, the salesman asked my email id and told me that...

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Pure Gold Jewellers Refund issue

I bought a diamond ring on 11th of October 2023 and a day right after my purchase I changed my mind and wanted to get another item with lower amount so they said no you can’t if you wanted to change then it has to be with the same amount of money.

I was told by the sales team in Ajman City Center Store that if it is not used then I can refund 100% and based on this I told them I want to refund, the company deducted 30% of the amount although I didn’t use the ring and it was brand new with the same packaging.

Desired outcome: To refund the 30%

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Update by Amir sabry
Dec 01, 2023 10:38 pm EST

I refunded the 30% thank you so much for your understanding.

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On 9th Oct'23 I purchased a wristlet in Abu Dhabi International airport from Pure Gold Company. The salesman told me that its weight is 12.5 gm and the price told by him seemed ok to me and I paid 3299 Dirham by my debit cards from India. I was a wheelchair passenger and I purchased at around 7-15 pm whereas my flight was at 9 pm. So I did not check weight...

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Pure Gold Jewellers Necklace overcharged and also less weight

This is regarding the Pure Gold Jewelers in Abu Dhabi airport Terminal 1. Where I was travelling to Canada via Abu dhabi and purchased a necklace which is of less weight but overcharged finally. I visited the store on 8th October 2023 around 7.36AM and selected and item and meanwhile the announcement has been given for my flight and the sales lady saw my rush moment and said she will email my receipt.

Then i paid the amount said and came home later i saw i was charged 5989 AED for 10gms 21K gold.Later i mailed them for invoice and they have sent me a fraud invoice where there is no weight, karat, signatures etc. Please go through the issue and do the needful for me.

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Pure Gold Jewellers About earring purchase in Abu Dhabhi Airport

On October 6 2023,i bought earrings on Abu Dhabhi Airport. The shopkeeper sold us the product stating 9.5 + grams (by seeing the label). But in reality today after checking, it is just 4.7 grams (but we paid 679 euros) and we were purely fooled. Additionally he stated that, he will be send invoice in E-mail. But even still awaiting for the invoice from the team in email.

I would like to know,how to return this product. I am seriously dissatisfied with the product and looking for your support or refund as soon as possible.

I am skeptical about the quality of product now...

Did anyone found a solution with this retailer...?

Desired outcome: Looking for refund of money...!!

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Update by Vignesh G
Nov 13, 2023 12:06 am EST

PU Gold has contacted me and trying to resolve my issue and do the needful. But, since my return trip back to Germany is in 2024, will update the status accordingly.

They are reachable in their official email address , write to them for your issues...

Thanka and regards,

Vignesh

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On 28/8/2022 I bought jewellery at terminal 3 Abu Dhabi international airport, which is known by the name of "Pure gold Jewellers". I was lied to about the purity and the weight of the gold. I was also insisted on paying using my bank card since I wanted to pay by cash. The sales person did not provide me with the invoice at the same time, instead told me...

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Pure Gold Jewellers Over charging and not giving invoice

I have been charged a lot for buying 40 grams of gold - which is the advised amount to buy duty-free from Pure Gold Jewellery.

They didn't still email me the invoice and there are a lot of Google reviews and complaints against them. I was not aware since I wanted to get my connecting flight.

I have raised a dispute about the transaction. I have been a sincere and loyal customer and I have been scammed seriously for over 22800 AED. Please help me out.

They refused to give me a receipt and invoice.

Desired outcome: I would like my invoice mailed for 40 grams and refund the rest of the amount

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Update by Complainant1282
Sep 20, 2023 11:58 am EDT

I ended up paying 20000+AED for jewelry worth 10000AED in Terminal 3, Abu Dhabi.

They offered me a 15% refund without acceptance of fault. I wrote to them saying that I wanted to return it and need a full refund. They accepted my request.

I flew back to UAE, returned it immediately, and got the full refund in 5 business days.

You need to call their customer care number from a local UAE phone number. Otherwise, they may not respond.

The shop is mentioned as "fine jewelry" and they add in hefty making charges, hence the inflated price at airports and even their stores in other malls in Dubai.

Hope this message helps you.

Update by Complainant1282
Sep 07, 2023 11:44 pm EDT

I have requested a full refund on the return of the products.

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I ended up paying 20000+AED for jewelry worth 10000AED in Terminal 3, Abu Dhabi.
They offered me a 15% refund without acceptance of fault. I wrote to them saying that I wanted to return it and need a full refund. They accepted my request.
I flew back to UAE, returned it immediately, and got the full refund in 5 business days.
You need to call their customer care number from a local UAE phone number. Otherwise, they may not respond.
The shop is mentioned as "fine jewelry" and they add in hefty making charges, hence the inflated price at airports and even their stores in other malls in Dubai.

Hope this message helps you.

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Pure Gold Jewellers Incorrect weight & charged double times

Good morning Sir,

I had purchased 2 bangles from Pure Gold shop,Duty free shop,Terminal 3,inAbu Dhabi international airport on 9.8.23 I paid AED 11848 for it.They told 43 grams and no taxes & charges.I asked purchased invoice copy and they sent it to my email. I was very shocked, it shows only 21.6 grams total weight and charged 11848 AED.How did they calculate? The purchasrd invoice copy is attached for your reference. I am aged lady 63 years old and suffers lot of health issues.Now I am mentally disturbed.Please help me and to refund the balance amount to my Gpay Account .Phone number is

+[protected] JAYANTHI. Thanking you sir

With regards

Jayanthi

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Update by GopalJayanthi
Sep 20, 2023 7:49 am EDT

Hi

Thanks for your feedback. Only I got 15% refund.What about remaining 85% ,But I was cheated heavily and hospitalized because of mental pressure by them.They will face it in future.

Update by GopalJayanthi
Sep 17, 2023 11:57 pm EDT

Purchase invoice is 11848 AED

21.6 gram gold cost is 4665 AED

Refund is 1725 Aed

Balance is AED 5458

Are you shamed to claim over gold cost and developing your shop in the cheap & cheating way.Instead of this way you ask tips from customers

So you will send the breakup details and refund 5458 AED

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S-neil
GB
Sep 20, 2023 6:47 am EDT

Hi

did you get refund? I would appreciate your feedback. Thank you.

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Pure Gold Jewellers I'm complaining the necklace

I purchased a necklace last July 30, 2023 worth 3,000 dirhams in Pure Gold Al Wahda Mall. The next day (July 31,2023) I change the item but I purchased another earing just to allow for exchange. But suddenly my mother change her mind that she wants again the first design I buy. Then I ask the sales person if its possible to exchange again since the necklaces is never used and in original package, but they refused and they said its company policy. I understand that but I noticed that the receipt is not included the weight of the gold. Today August 1,2023 I emailed the customer service of Pure Gold but refused to help me to exchange the item because they said exchange only once. I don't understand their policy coz its not written there that can exchange once only. In their policy said that within 7 days can exchange. Someone please help me for this matter.

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Pure Gold Jewellers Incorrect weight and charged wrong and double

I purchased the following bracelet from terminal -3 Abudhabi airport on 13/07/23 at 21:18

I attach the picture of the invoice ( payment slip from the card machine) and the picture of the said bracelet .

I was assured by your representative that I will be emailed an invoice on my email address which I provided but it is very un-professional that I have not been sent any invoice and hence proof of my purchase and weight of 1tola bracelet which I paid using my UK Halifax debit card ( worth £ 10555 pounds = 4999 AED . I requested twice and even went back to the store at the airport, but was assured that I will be emailed the said receipt. I could not go back the third time as my flight had to leave ! I have been scammed and I want a refund. I have been charged nearly double !

Desired outcome: Refund of the overcharged amount.

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kumaruk
frankfurt, DE
Oct 04, 2023 9:48 am EDT
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Did you get any feedback on this ?

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Pure Gold Jewellers Wrong weight and incorrect price

This mail is regarding a complaint for lying about the weight of the gold, charging incorrectly at Pure Gold Duty Free abudhabi Terminal 3.

I made a gold purchase at Pure Gold Abudhabhi airport duty free shop on 6th july between 9 to 10pm.

Gold chain - weight told by sales person is 27gram

Gold bracelet - weight told by sales person is 20.5gram

Together I was charged 17280AED.

I got the bills after 2 days where weight was not mentioned and after requesting them to mention it weight was mentioned like

Chain -17gram

Bracelet - 14 gram

And I weighed it at my place and it is same as mentioned here (Chain -17gram

Bracelet - 14 gram)

I was lied about the weight and As you can see in the above receipt

I was charged more for mentioned weight.

If it includes tax and making charges also I dont think making charge and tax would be 100% of gold rate.

@PG-CustomerCare_

Is it a mistake from your side? Or the item bill is swapped?

I want the detailed information.

What was the gold rate on 6th July. 2023.

If you have added making charges what is that amount?

If you have added VAT or TAX what is that amount.

You can not simply say we cant give any information just per piece we sell like that.

If you are not cheating then provide all the information.

And also I dont know the name of the sales person But he was an Indian Mallu guy

From the receipt and time you can find I guess.

This is a clear fraud just lying about the weight and not sharing the bill on spot sharing later. Is it your strategy to cheat customers?

I need a clarification on this and Want solution for the fraud happened.

Desired outcome: Give back the extra amount you have collected lying wrong weight or take your product back and return my money.

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kumaruk
frankfurt, DE
Oct 04, 2023 10:25 am EDT
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what is the current status , did you get refund ?

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Heena12345678
Bengaluru, IN
Nov 01, 2023 9:59 am EDT
Replying to comment of kumaruk

Hello After sending a lot of emails they agreed to refund 15% of the total amount what i paid. Still its a loss for me.

Overview of Pure Gold Jewellers complaint handling

Pure Gold Jewellers reviews first appeared on Complaints Board on Apr 26, 2013. The latest review Dishonest pricing and need refund was posted on Oct 22, 2024. The latest complaint Pure Gold Shop at Abu Dhabi airport charged me 1300 USD extra was resolved on Jun 16, 2024. Pure Gold Jewellers has an average consumer rating of 4 stars from 45 reviews. Pure Gold Jewellers has resolved 36 complaints.
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    39th Floor, HDS Business Centre, Cluster M, Jumeirah Lake Towers, Dubai, United Arab Emirates
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  6. Stan
    Checked and verified by Stan This contact information is personally checked and verified by the ComplaintsBoard representative. Learn more
    Oct 22, 2024
Pure Gold Jewellers Category
Pure Gold Jewellers is ranked 172 among 298 companies in the Jewelry and Watches category

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